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Empire State Today

Tuesday, November 5, 2024

Attorney General James Secures $6.9 Million from Bayer and Monsanto for False Advertising of Roundup® Weedkillers

James

Attorney General Letitia James | Attorney General Letitia James Official website

Attorney General Letitia James | Attorney General Letitia James Official website

NEW YORK – New York Attorney General Letitia James on June 15 announced a settlement with Bayer CropScience LP (Bayer) and Monsanto Company (Monsanto) for allegedly making false and misleading claims regarding the safety of certain Roundup® consumer weedkillers. Bayer and Monsanto repeatedly claimed in advertising that Roundup® consumer products containing the active ingredient glyphosate were safe and non-toxic without adequate substantiation. These claims violated state laws against false and misleading advertising, and also breached a previous settlement the Office of the Attorney General (OAG) reached with Monsanto in 1996, in which Monsanto committed to stop making unsubstantiated claims regarding the safety of Roundup® products that contained glyphosate.

“Pesticides can cause serious harm to the health of our environment, and pose a deadly threat to wildlife, including pollinators and other species vital to agriculture,” said Attorney General James. “It is essential that pesticide companies — even and especially the most powerful ones — are honest with consumers about the dangers posed by their products so that they can be used responsibly. Once again, Monsanto and the company’s current owner, Bayer, made false and misleading claims about the safety of their products, but we will not allow them to get away with endangering our environment. My office will continue to protect the health of New York’s environment by ensuring our laws are respected and followed.”

Roundup® is among the leading brands of weedkillers in the United States. For many years, glyphosate was the most common primary active ingredient in Roundup® brand products. Scientific studies have determined that some formulations of Roundup® brand pesticides may be toxic to wildlife, particularly pollinator species such as honeybees and butterflies, as well as fish, amphibians, and other aquatic organisms. According to a 2022 report of the Empire State Native Pollinator Survey, at least 40 percent — and as many as 60 percent — of pollinator species native to New York are at risk of disappearing from the state, potentially threatening the future growth of crops and wildflowers statewide.

In 2020, Attorney General James began an investigation into whether Monsanto, and its current owner Bayer, were again engaging in false advertising of their Roundup® products, in violation of Monsanto’s 1996 settlement with OAG. The investigation found that a number of claims made in advertising, including promises that Roundup® products “won’t harm anything but weeds,” and “do not pose a threat to the health of animal wildlife,” were not adequately substantiated. The investigation also revealed that the companies made claims that implied Roundup® products were safer and less toxic than dish detergent and soap, a practice Monsanto had agreed to cease in the 1996 settlement. Following the investigation, Attorney General James concluded that the companies’ claims about these products violated New York laws against persistent business fraud and false and misleading advertising, and breached Monsanto’s obligations under the prior settlement.

The OAG’s investigation and settlement are related to the environmental impacts of Roundup® products; the impact of Roundup® products on human health is currently the subject of ongoing nationwide private-party litigation.

As a result of the settlement announced on June 15, Bayer and Monsanto will pay $6.9 million to OAG, which will be used to prevent, abate, restore, mitigate, or control the impacts of toxic pesticides such as those containing glyphosate on pollinators or aquatic species. The specific programs and projects that will be supported with these funds have yet to be determined, but may include research, monitoring, and education, as well as habitat management, restoration, and enhancement.

The settlement also requires Bayer and Monsanto to immediately remove or discontinue any advertisements that represent Roundup® consumer products containing glyphosate as safe, non-toxic, harmless, or free from risk to pollinators and other wildlife. Bayer and Monsanto must also direct distributors and retailers of these consumer Roundup® weedkillers to cease the dissemination of any marketing materials that contain these allegedly false representations. Per the agreement, Bayer and Monsanto will submit an annual report and certification of compliance with the agreement to OAG, and the companies will be subject to a $100,000 penalty for each failure to uphold the obligations of the settlement.

This matter was handled by Assistant Attorney General Christopher Gore and Affirmative Section Chief Morgan Costello of the Environmental Protection Bureau, under the supervision of Bureau Chief Lemuel M. Srolovic, as well as Deputy Assistant Attorney General-in-Charge of the Buffalo Regional Office Christopher Boyd. The Environmental Protection Bureau is a part of the Division for Social Justice, which is led by Chief Deputy Attorney General Meghan Faux, and the Buffalo Regional Office is a part of the Division of Regional Affairs, which is led by Deputy Attorney General Jill Faber, both overseen by First Deputy Attorney General Jennifer Levy.

Original source can be found here.

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